This author has not written his bio yet.
But we are proud to say that andreaguevara contributed 10 entries already.
It’s great to have a plan, but in order to actually execute the plan, you need to make room for it in your life. Here are a couple of tools that have helped me execute time and again. Time Blocking & Batching are concepts that have personally helped me work way better and get more […]
I’m so delighted to share that I have been named a Bruin Business 100 Honoree for 2023! While it might seem like a small educational goal to those who’ve achieved masters and doctoral degrees, obtaining the UCLA Extension Writers Program certificate in Creative Nonfiction Writing was a big dream of mine as a single mama […]
Just before throwing a party at my house last spring, my 25-year-old son said, “Mom you’ve grown so much, you’re not as stressed out like you usually would be back in the day.” I laughed and thought for a moment. Yes, I’d grown some, but there was something else—family members helped prepare for the day, […]
Real Talk: When is the right time to work on your author brand? First of all, I’m an author brand strategist, so that means at least two things: 1) I should know what I’m talking about (lol) and 2) if I’m doing my job right, I am going to give you honest advice–even if that […]
What’s the real reason you’re not marketing yourself? Maybe you hate social media (or at least you do when it comes to promoting your book or yourself). Let’s face it, it’s more fun to post pics of your cute dog, or your vacation than it is to come up with a thoughtfully crafted post enticing someone […]
You’ve dreamt of the day your book would finally be printed and in the hands of readers. Maybe that idea is often the thing that kept you going when you were in the depths of the writing or editing process. But now that the time is almost here…it can feel overwhelming too. It’s kind of […]
It’s been so much fun to be a part of this wild ride of watching Stephanie’s book become an instant bestseller, then to have President Obama select it as one of his Summer Reads, and now the moment we’ve been prepping for, for so long: the Netflix Original series was released last Friday! If you’ve […]
If you were to Google the phrase “How do I find more readers for my book?” you’d end up with approximately 461,000,000 results. There is no shortage of advice out there. I’m going to share with you the ONE thing that you absolutely need to do first to find your readers. You’re likely thinking: Where […]
Your website has the potential to show the world why they should pay attention to you and your writing, yet most authors and writers treat it more like business card, or skimpy brochure. The truth is, your website should be making you money, whether that is through direct sales of your books (and/or services), referrals, […]
Understanding Your Customers’ Journey is part 2 (of 3) of my How to Charge More for Your Work series. (Part 1 is here.) Today, we’re going to work on understanding your customer’s journey as it relates to finding you and buying your services. But please note, this same ideology can be used to attract an […]
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