Speaking & Events

Author Brand Expert, Entrepreneur, Writer, Survivor

Andrea Guevara speaking at BinderCon

Whether it’s teaching authors how to own their worth and take back more control of their careers, or sharing the science-backed tools that helped  overcome an abusive relationship, single motherhood and poverty, there are few things I love more than sharing life-changing tools and insights with an audience.

Sound good? To book, or get more info. email:  Team@AndreaGuevara.com

“I highly recommend Andrea Guevara as a public speaker. She kindly spoke to our marketing communications students about branding during COVID-19 lockdown. She was excellent. She spoke well, blended her own personal story with the class and the presentation. She was well liked and engaged very well with students during the class. I hope to have her come back to speak to our students in the future. I definitively recommend her for any public speaking! Well done!”

“Andrea is a gem. Her depth of experience and practical guidance has been inspiring to our MFA students. Her class was smart, clear, simple, and useful. Students walked away with a defined path for how to market themselves and how to overcome imposter syndrome, that dreaded self-doubt that nips at our heels as writers and artists.”

Watch the replay of Developing Your Author Brand with Andrea Guevara on Jane Friedman’s Sunday Business Sermons:

A Sampling of Topics:

  • How authors can take back more control of their careers
  • How what makes you “different” can be your superpower
  • How to get more support from your publisher
  • Why trying to keep up with the latest marketing tactics is sabotaging your success
  • The real reasons your book isn’t a bestseller (yet)
  • How marketing can push you into survival mode and what to do about it
  • The crucial differences between branding, marketing, publicity, advertising and other types of promotion
  • How to craft & deliver a Literary Elevator Pitch
  • Intro to Author Branding: What every author needs to know
  • Build Your Brand on YOU, Not Just the Book
  • How to Leverage Your Author Brand at Every Stage of Publishing

Past Speaking, Teaching, & Events

August 2024  |  UCLA X Writers Program | Writers Studio 2024, Featured Guest Expert

July 2024  |  How Authors Can Unlock Brand Recognition  |  JaneFriedman.com

April 25, 2024  |  AI in Book Publishing with Jane Friedman, Rebecca Ackermann, and Andrea Guevara

January 2024  | Jane Friedman’s Sunday Sermons Guest Speaker: Developing Your Author Brand with Andrea Guevara

February 2023  |  UCLA X Writers Program | Writers Studio 2023, Guest Expert

Fall 2022  |  The Resort  | Author Branding 101 & AMA

January 2022 |  Bennington Writing Seminars  |  The Literary Elevator Pitch

May 29, 2020  |  Downtown Long Beach Alliance  |  Adapting Retail in the Face of COVID-19

April 30, 2020  |  Cal State Long Beach  |  Branding During a Crisis

February 27, 2020  |  The Riveter, Marina del Rey  |  Introduce Yourself with Confidence, How to Perfect Your Elevator Pitch for your Personal Brand

March 26 & 28, 2019   | Alt Summit Oasis, Palm Springs  | Storytelling: Create an Effective Elevator Pitch for Your Personal Brand workshop

January 27, 2018  | 1888 Center  | Craft Your Creative Vision for 2018 workshop

August-September 2017  | The Business of Writing workshop series (online)

October 29, 2016  | BinderCon NYC  | NYU | Authentically Awesome Branding Workshop for Writers

February 6, 2018  | Real Success Summit  | Online | Attract Your Ideal Customers by Being True to Yourself

February 6, 2018  | Real Success Summit  | Online | Show Them Why They Should Care: How to Create a Killer Brand Statement workshop

Andrea Guevara speaking at Alt Summit Oasis

Andrea Guevara, speaker at BinderCon in NYC

April 2, 2016  | BinderCon LA  | UCLA | Opening Remarks for Keynote

March 20, 2016  | BinderCon LA  | UCLA  | Writing & Entrepreneurship with millionaire entrepreneur, Tina Aldatz.

January 6, 2016  | One Million Cups  | UC Irvine  | Startups Branding Panel

Leigh Stein author & community organizer

“Andrea is a visionary and multi-talented marketing expert …She is also a polished public speaker and a gifted teacher who inspires students and audience members to dream bigger. ”

“Andrea Guevara is a heart-centered strategist who brings intelligence, generosity and insight to her boot camp branding course. Her interactive classes progress at a clip, and by the end students have a rock-solid foundation to launch their brand.”

“Unfortunately, Andrea is missing one thing… a cape. She is super-creative, super-personable, super-talented, super-knowledgeable, super-business, super-super. Will someone please sew her a cape.”