You have this dream
for a reason.

It’s not always easy to keep going when life keeps serving you sh*t sandwiches. I’ve been there too many times. But now it’s time to rise. No more playing small.

Create the life & career you want, on your own terms.

Design the Life You Want

Discover Bullsh*t-Free Ways to:

Get clarity about what “success” truly means to you
Feel more fulfilled & gain more balance
Keep going even if nothing seems to be working

Life Design Tools

Do More Fulfilling Work

Real-Talk & Tools to Help You:

Figure out what’s next for you
Learn how to take things to the next level without losing your damn mind!
Build your work (or biz) in a way that fits your life

Design Your Work

Attract Your Kind of People

Maybe you’re not sure where to start with PERSONAL BRANDING (or what the hell that means?):

Identify what makes you so damn cool
Learn how to attract more good people
Create a brand that will help build your dream career

Personal Branding

Time to get serious about pursuing the life and career you REALLY want?

Subscribe to the weekly email that you’ll actually want to read! It’s real-talk inspiring insights, tools, & tactics I’ve used IRL to pursue my dreams (& help others pursue theirs), delivered into your inbox.

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Courses & Workshops

Create a New Vision for Your Life

LIVE WORKSHOP // See the latest dates!

Learn how to get clear on what you want most (not someone else’s idea of success), how to access your highest thinking capabilities, bust through old ways of thinking, and open up a whole new world of possibilities for your life.

Learn More

30 Days to Keep You Going

ONLINE COURSE

We’ve partnered with Kennedy Grace Gallery on this project to give you 30 days of inspiration and art (by local artists) to get you through these difficult times.

Subscribe Free!

Kickstart Your Freelance
Writing Career

6-WEEK COURSE

Learn how to get your writing into the big publications with this course led by me and Stephanie Land, the New York Times bestselling author of MAID, who got her start in freelance writing.

Learn More

See All Courses, Workshops, & Events >>

Insights & Resources (from the Blog)

Pack Your Survival Kit

When my kids were young we attended a survivalist class at our local nature center. Over the course of a few weeks, we learned what to do if we got lost in the woods or the desert, how long we could survive without water, how to filter water,…

How to Adapt Your Personal Vision to the New Normal

When I was a girl, I played with Barbies, arranged my stuffed bunny collection, and imagined that my adult life would look something like this: ?‍? Job: waitress, teacher, or nurse (or first woman president—yes, seriously) ? ? College: 4-year…

Mindset Shifts, Ways to Keep Going

The Biggest Lie of the Self-Help Industry

There is a pervasive lie in the self-help/self-development world. That lie is this: The same level of success, wealth, health, and ambition is available to all of us right now. In fact, all you need to do is act now. All that holds…

Mindset Shifts, Ways to Keep Going

How to Know if the Time is Right

In the last post, I talked about how the massive societal changes we've experienced this year have caused many to realize that they crave change in their own personal lives. Perhaps you feel this way. Whether you’re realizing that you simply…

Visit the Blog for More on Life Design, Career Design, Personal Branding, & More! >>

Introducing a new FREE tool to help you keep going!

30 Days to Keep You Going is a No-BS collaboration providing down-to-earth, simple daily positive concepts coupled with original artwork from local Southern California artists–a new one each day!

None of us have been through anything quite like this before. The last thing you want is some stale positivity quotes or old school canned self-help platitudes. Still, it helps to start your day with some art and positive ideas, right?

Discover a positive idea & a new artist each day for 30 days, delivered to right to your inbox. And yeah, it’s free. 😉

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Congratulations to client Stephanie Land!

What an incredible honor to be a part of Stephanie’s personal branding and marketing journey. It really doesn’t get any better than this, helping a client achieve her dreams. Stephanie’s first book, her memoir, MAID, debuted on the New York Times Best Seller list and is now in production as a Netflix Original Series!

I admire and applaud Stephanie’s hard work, determination, and love. Please read her book. It’s so very important.

Learn more about how I helped Stephanie with her writer brand.

New York Times Bestselling author stephanie land, client

Want to get expert advice, 1-on-1 with me?

Maybe you need someone to cut through the cacophony of “shoulds” when it comes to crafting a business or career that fits what’s most important to you. Maybe you’d really like someone to LISTEN and then zero-in on exactly what your next steps could be to build your audience or brand, or plan for world domination (haha), someone who will even help you create a strategy to get moving past what’s been blocking you.

Want to see if I can help you?

See what consultation with me entails. 🙂

Book a 1-hour Brand Consultation with Me!

**Who is this “Andrea Guevara?”**

Hello, and welcome to my website. Remember when that was a standard greeting on websites back in the day? Maybe that dates me, but I did start learning web design waaay back in the early 2000’s.

Professionally, I’m a writer, brand strategist, and entrepreneur. (Okay and teacher, speaker, etc.)

Personally, I’m a single mom (now with adult children). I started real young 😉 I used to call my life Murphy’s Life because well, it felt like everything that could go wrong always did. I’ve had to fight tooth-and-nail for just about every success in my life, but I always knew I could turn it into something important once I finally had more than a moment to breathe. Now, I’ve made it my mission to help other women pursue their dreams and help them understand what makes them so intrinsically awesome.

Learn a bit more about me on my good ol’ About page.

You have this dream for a reason.

Create the life & career you want, on your own terms.

Time to get serious about pursuing the life and career you REALLY want?

Courses & Workshops

Create a New Vision for Your Life

30 Days to Keep You Going

Kickstart Your Freelance Writing Career

Insights & Resources (from the Blog)

Congratulations to client Stephanie Land!

Want to get expert advice, 1-on-1 with me?

Who is this “Andrea Guevara?”

You have this dream
for a reason.

Kickstart Your Freelance
Writing Career

**Who is this “Andrea Guevara?”**