I stand with Black, Indigenous, and People of Color.

Learn about the Kickstart Your Writing Career Scholarship for BIPOC writers and Low Income Single Mom writers.

You have this dream
for a reason.

It’s not always easy to keep going when life keeps trying to feed you shit sandwiches. I’ve been there, too many times. But now it’s time to rise. No more playing small.

Confused about how to build a personal brand
AND stay true to who you REALLY are?

Get No-BS inspiring insights, tools, & tactics I’ve used to build creative brands (& dreams), delivered into your inbox, weekly.

Personal Development & Personal Branding

You have this dream that keeps pulling at you, but you also have other things pulling you in about 1.8 million other directions, too.

I totally get it. I’ve been there.

But I also know what it’s like to build my dream anyway, sometimes clawing, tooth-and-nail, learning the hard way. I was a teen mom, then a single mom with no child support. No college degree. No trust fund. No assets. On Food Stamps. Even homeless a couple times.

There was no magic moment where it suddenly got easy, but there are definitely some shortcuts, some wisdom I wish I had dropped on me earlier. If you’re sick of waiting for someday, I know there’s a way to make this happen for you. You have this dream for a reason. You already have the necessary elements within you. I can help you tap into that. Let’s do this mama, let’s fucking rise!

Resources to Keep You Going

You know you could be doing a better job with your Personal Brand, but where do you even start?

You’re a writer, not a salesperson–I get it.

You need to launch your career, not just your book.

I’m a writer and an entrepreneur with nearly two decades of experience in branding, marketing, and design, as well as running a business. The publishing industry is evolving and those with the best chance at success are the writers and authors who are consciously building a career, not just marketing a book.

I’d love to share what I’ve learned as a writer, Brand Director for a national writing conference, UCLA X writing scholar, entrepreneur, and brand strategist.

Branding for Writers & Authors

Introducing a new FREE tool to help you keep going!

30 Days to Keep You Going is a No-BS collaboration providing down-to-earth, simple daily positive concepts coupled with original artwork from local Southern California artists–a new one each day!

None of us have been through anything quite like this before. The last thing you want is some stale positivity quotes or old school canned self-help platitudes. Still, it helps to start your day with some art and positive ideas, right?

Discover a positive idea & a new artist each day for 30 days, delivered to right to your inbox. And yeah, it’s free. 😉

Courses & Workshops

author branding and writer branding course

Authentically Awesome
Personal Branding for Writers

ONLINE COURSE

Learn how to build your writing career in a way that feels absolutely authentic to you.

Now Enrolling

Create an Effective Elevator Pitch for Your Personal Brand

ONLINE & IN-PERSON WORKSHOPS

Learn how to hush your inner critic and tap into what makes you awesome so you can introduce yourself with confidence!

Learn More

Kickstart Your Freelance
Writing Career

6-WEEK EMAIL COURSE

Learn how to get your writing into the big publications with this course led by me and Stephanie Land, the New York Times bestselling author of MAID, who got her start in freelance writing.

Learn More

Congratulations to client Stephanie Land!

What an incredible honor to be a part of Stephanie’s personal branding and marketing journey. It really doesn’t get any better than this, helping a client achieve her dreams. Stephanie’s first book, her memoir, MAID, debuted at #3 on the New York Times Best Seller list!

I admire and applaud Stephanie’s hard work, determination, and love. Please read her book. It’s so very important.

Learn more about how I helped Stephanie with her writer brand.

New York Times Bestselling author stephanie land, client

Brand Consulting for Writers & Authors

Maybe you need someone to cut through the cacophony of “shoulds” when it comes to making a creative living. Maybe you need someone who can zero-in on exactly what your next steps should be to build your audience and brand and will even create a strategy (with support) for you.

Want to see if I can help you? Book a consultation with me below. 🙂

Book a 1-hour Brand Consultation with Me!

**Who is this “Andrea Guevara?”**

Hello, and welcome to my website. Remember when that was a standard greeting on websites back in the day? Maybe that dates me, but I did start learning web design waaay back in the early 2000s.

Professionally, I’m a writer, brand strategist, and entrepreneur. (Okay and teacher, speaker, etc.)

Personally, I’m a single mom (now with adult children). I started real young 😉 I used to call my life Murphy’s Life because well, it felt like everything that could go wrong always did. I’ve had to fight tooth-and-nail for just about every success in my life, but I always knew I could turn it into something important once I finally had more than a moment to breathe. Now, I’ve made it my mission to help others pursue their dreams and understand what makes them so intrinsically awesome.

Learn a bit more about me on my good ol’ About page.

Insights, Inspirations, & Tools:

I stand with Black, Indigenous, and People of Color.

You have this dream
for a reason.

Confused about how to build a personal brand
AND stay true to who you REALLY are?

Get No-BS inspiring insights, tools, & tactics I’ve used to build creative brands (& dreams), delivered into your inbox, weekly.

Personal Development & Personal Branding

You have this dream that keeps pulling at you, but you also have other things pulling you in about 1.8 million other directions, too.

You know you could be doing a better job with your Personal Brand, but where do you even start?

You’re a writer, not a salesperson–I get it.

Courses & Workshops

Authentically Awesome
Personal Branding for Writers

Create an Effective Elevator Pitch for Your Personal Brand

Kickstart Your Freelance
Writing Career

Congratulations to client Stephanie Land!

Brand Consulting for Writers & Authors

**Who is this “Andrea Guevara?”**

Insights, Inspirations, & Tools:

3 Experts Share: How to Focus & Finish Your Creative Work

How Writing Down My Ideal Vision Changed My Life

Who was the first woman to inspire you to be successful?

I use & recommend:

Helpful Links

I stand with Black, Indigenous, and People of Color.

You have this dream for a reason.

Confused about how to build a personal brand AND stay true to who you REALLY are?

Get No-BS inspiring insights, tools, & tactics I’ve used to build creative brands (& dreams), delivered into your inbox, weekly.

Personal Development & Personal Branding

You have this dream that keeps pulling at you, but you also have other things pulling you in about 1.8 million other directions, too.

You know you could be doing a better job with your Personal Brand, but where do you even start?

You’re a writer, not a salesperson–I get it.

Courses & Workshops

Authentically Awesome Personal Branding for Writers

Create an Effective Elevator Pitch for Your Personal Brand

Kickstart Your Freelance Writing Career

Congratulations to client Stephanie Land!

Brand Consulting for Writers & Authors

Insights, Inspirations, & Tools:

I use & recommend:

Helpful Links

You have this dream
for a reason.

Confused about how to build a personal brand
AND stay true to who you REALLY are?

Authentically Awesome
Personal Branding for Writers

Kickstart Your Freelance
Writing Career