No BS Writer & Author Branding.

Take your writing career to the next level without selling your soul.

All-inclusive Author Branding Strategy & Design Packages

One-on-One Writer / Author Branding Consultations

DIY Personal Branding for Writers Online Course

How do you create a personal brand without feeling like a fake?

One of the most common misconceptions about personal branding for writers is that you have to become something you’re not. That you need to fake it, or mass produce social media content, or do some other bullshit things to promote yourself.

This is simply not true.

Personal branding is a lot like self-development in that self-knowledge leads to increased success. But just like self-development, it requires hard work and the help of experts who’ve “been there.”

That’s what my team and I do. We help writers tap into what makes them so irresistible to their Ideal Readers and understand how to reach them more effectively, all while remaining true to who they authentically are.

Author Branding, Stephanie Land, NY Times Bestselling Author

NY TImes Bestselling Author, Stephanie Land, graphic

Featured Client: Stephanie Land

The Story:

Stephanie came to us when her first book was set to launch in a few months. We worked hand-in-hand with Stephanie to create a branding strategy and marketing plan, as well as create visual brand assets in preparation for her book launch, as well as post-launch activities.

Author branding services:

brand audit, brand strategy, marketing strategy, content strategy, brand positioning, tagline and messaging development, brand identity and logo design, brand guidelines, website design and development, promotional graphics, social media graphics, email newsletter editing and graphics and more.

View More Writer and Author Branding / Design Examples

“Working with Andréa is a profound experience. While most brand strategists offer mass-produced, superficial advice, Andréa challenges you to dig deep into your creative identity, articulate your unique gifts, and communicate them to your target audience. Don’t be surprised if this work on your brand spills over into all aspects of your life—getting to know who you are and what you really want to achieve is a powerful invitation to make all kinds of positive changes. Andréa’s warmth, sincerity, and good humor make her a joy to work with. She is the real deal and worth every penny!”

Kelly O’Connor McNeesFounder, Word Bird Editorial & Author of several books

Andrea Guevara - writer, designer, branding strategist

A little bit about me…

I am a writer too, with work published in Role Reboot, DAME, ESME, and others. I am also the former owner and Creative Director of Lucky 19, a branding and design firm that specialized in brand strategy, research, marketing, and exceptional design for small business. I’ve also had an eco-friendly children’s clothing line and a wine card business. Most recently I was the founding Brand Director for BinderCon, a national literary conference.

These days I use my creativity and expertise to help empower writers and authors to create personal brand that feel authentic to their mission and goals.

To get a feel from my personal branding for writers strategy and marketing expertise, you don’t have to take my word for it.

A few of the brands I’ve worked with:

How I help

My team and I can help you clarify your vision, understand your strengths and innate talents, and most importantly what sets you apart, and also what sets your soul on fire. We help through a variety of approaches:

If you’re curious, but not ready to say hello, I encourage you to sign up for my weekly email where I share quality tips, insights, and resources for you, as you pursue your creative dreams.

Clients & Students Say…

She is a leader of the best kind: an addictive, loveable personality and a serious, tactful mind, she imbues trust and confidence in all her clients and partners. Not only that, but she’s a great marketer, too, with an alchemistic ability to create brands or ideas that are pure gold. Highly recommended.

Tobin DalrympleWriter, Content Marketer

Unfortunately, Andrea is missing one thing… a cape.

She is super-creative, super-personable, super-talented, super-knowledgeable, super-business, super-super. When Andrea jumps on a project you don’t just get standard designs or standard ideas, you get super-designs and super-ideas.

Will someone please sew her a cape.

Kevin StaniecArts Advocate, Author, and Publisher. Founder, 1888.center

Andrea is a savvy and helpful instructor who really helped me get a better grasp on my brand and how to use it in marketing myself.

ClaudineWriter

Andrea is incredible. I’ve been struggling to figure out my brand, and this course was exactly what I needed: thorough, detailed, and hands-on! I cannot recommend this course or Andrea as a consultant/advisor/mentor enough! Make no mistake, she’ll push you to think about things and be honest with yourself, but she supports you the whole way.

NaseemWriter

Andrea has an excellent eye for unique branding approaches for writers! Thank you for all the insight and recommendations!

Nina KaurWriter

Can I just tell you…the class is amazing…you should totally charge more for all of this great stuff.

Aries HinesWriter

Tools & Resources

Marketing, Personal Branding, Your Life's Purpose/Dream

How To Charge More For Your Work

Do you ever see people who are doing “the same thing” as you, but somehow are living out a much more successful lifestyle? They seem less stressed. They charge more for their services, or products, and sell more of them too. How are…

Andrea Guevara

Marketing, Possibility, Speaking, Your Life's Purpose/Dream

4 Big Takeaways from Alt Summit 2019

I just got back from nearly a full week in Palm Springs and boy let me tell ya, I feel like a new woman. Or maybe more like the same woman, but more deeply grounded in my mission and power. Whew, it literally sat down this morning and listed…

Marketing, Personal Branding, Q&A

Q & A:
Should I establish a brand for my book or myself?

Q: I have a book out and one forthcoming. How do I establish a brand? Should I brand my book or myself personally? Do I link the two books through titles? —Lee Andrea: Generally speaking you want to establish your brand for you as the…

Could you use some inspiration?

Sign up for my weekly emails. I'm not talking about sending you some bullshit-life-is-all-flowers-and-rainbows inspirations. I send real-talk about staying motivated and determined to live your dreams.

I promise I'll only send good things. So join up. I'd love to have you with us! ~Andrea

No BS Writer & Author Branding.

Take your writing career to the next level without selling your soul.

All-inclusive Author Branding Strategy & Design Packages

One-on-One Writer / Author Branding Consultations

DIY Personal Branding for Writers Online Course